InterAct, based in Loughborough University, seeks to “pioneer human insight for industry” and is a call to arms for academics from the social sciences to support the innovation and diffusion of digital technologies that will result in a stronger, more resilient UK manufacturing industry.
Made Smarter Research Centres are a key component of the UK's approach to the commercialisation of emerging technologies through creating early-stage, transformative innovation ideas, covering both technological and societal aspects.
So we’re creating a number of specific, targeted research centres to drive growth, focus and engagement across innovation.