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Annual targets for Made Smarter Adoption KPIs are agreed between DBT and each Regional Delivery Team (at an ITL1 region level) at the start of each financial year.  

The Tables below show regional KPIs for each financial year covered by the 3-year funding envelope of FY2022/23 to FY2024/25. 

The regions delivering Made Smarter Adoption during the period were the North West (NW), the West Midlands (WM), Yorkshire and the Humber (Y&H), the North East (NE) and the East Midlands (EM).   

The East Midlands joined the MSA Programme in October 2022.

While much of the MSA Programme is standardised there are elements of delivery which differ in scale and scope between regions, therefore direct inter-regional comparisons of KPIs is not always informative.

Table 1: Registrations Made

Number FY 24/25 FY23/24 FY22/23 Over 3 Years
NW 158 251 291 700
WM 210 232 321 763
Y&H 240 331 202 773
NE 228 153 218 599
EM 148 166 87 401
England Total 984 1133 1119 3,236

A Registration occurs when a business has provided all relevant information and has had a 'significant' engagement (of up to 1 hour) with an MSA Adviser. 

Table 2: Roadmaps Provided

Number FY 24/25 FY23/24 FY22/23 Over 3 Years
NW 86 103 81 270
WM 110 120 114 344
Y&H 220 230 87 537
NE 113 73 102 288
EM 77 75 16 168
England Total 606 601 400 1,607

Digital road-mapping workshops are sessions held between decision-makers within an SME and MSA Advisers and should not take less than half a day.  

The key output is a Roadmap for Industrial Digital Technology (IDT) adoption.  This is a Plan typically including one, or a combination of MSA services tailored to the business’s requirements.

Table 3: Grant Projects - Numbers Supported

Number FY 24/25 FY23/24 FY22/23 Over 3 Years
NW 46 38 55 139
WM 53 49 50 152
Y&H 23 27 15 65
NE 55 48 37 140
EM 31 20 12 63
England Total 208 182 169 559

Grant funding can be obtained for an eligible IDT investment project. Grant applications are approved by a system of regional grant panels operating under agreed terms of reference.  

Regional delivery teams are required to ensure that all capital grants are compliant with the UK's subsidy rules for minimal financial assistance.  

Table 4a: Expenditure on Grant Projects

(£ million) FY 24/25 FY23/24 FY22/23 Over 3 Years
NW £0.80 £0.64 £0.94 £2.38
WM £0.87 £0.72 £0.83 £2.42
Y&H £0.32 £0.33 £0.24 £0.89
NE £0.39 £0.40 £0.32 £1.10
EM £0.47 £0.38 £0.17 £1.02
England Total £2.84 £2.48 £2.50 £7.82

The maximum grant per project is currently £20,000 and is available to qualifying SMEs only once. 

Table 4b: Grant Expenditure Matched

(£ million) FY 24/25 FY23/24 FY22/23 Over 3 Years
NW £2.26 £2.10 £2.10 £6.46
WM £2.07 £1.61 £1.57 £5.25
Y&H £0.57 £0.74 £0.54 £1.85
NE £0.37 £0.53 £0.37 £1.27
EM £0.74 £0.84 £0.19 £1.77
England Total £6.01 £5.82 £4.77 £16.60

The current requirement is that a business must match the grant provided to a level of at least 1:1.

Table 5: Intensive Support

Numbers FY 24/25 FY23/24 FY22/23 Over 3 Years
NW 57 53 67 177
WM 139 110 110 359
Y&H 109 126 40 275
NE 113 73 49 235
EM 19 8 0 27
England Total 437 370 266 1,073

Intensive support is tailored support provided by an MSA Adviser of at least 10 hours in total.

Table 6: Leadership & Management Training Provided

Numbers FY 24/25 FY23/24 FY22/23 Over 3 Years
NW 26 26 21 73
WM 24 22 20 66
Y&H 10 15 0 25
NE 113 73 49 235
EM 21 10 0 31
England Total 194 146 90 430

This training is for SME owners/leaders focussing on IDT adoption. Courses are typically delivered by regional Universities or Business Schools. 

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