As part of the report to help transform our business digitally, we have been signposted to the wider Growth Hub team for further support which is focused on improving connectivity in our manufacturing areas, R&D tax relief which I wasn’t previously aware we would qualify for, and improving our broadband.
We’re also going to look into installing a Customer Relationship Management system and a cloud-based phone system so that we never miss any important calls even when we are working from home.
The report also included feedback on our website and it was really interesting to find out that if we improve its site speed by as little as 0.1s it can lead to an 8 per cent increase in conversion rate, and we’re going to review our website content since it was suggested we add more calls to action as well as posting blogs and videos.
Tim Kirby, the Made Smarter Industrial Digital Technology Specialist for Stoke-on-Trent and Staffordshire, has been very supportive. He is visiting to look at our lean processes and how we could improve our manufacturing processes by implementing digital technology since he has experience in this area.
Alan and Beth have also been brilliant and their ideas and suggestions to improve the operation of the business have been really helpful.