In a recent webinar, hosted by British Baker, Made Smarter Lead Technology Adoption Specialist Kevin Smith was asked how AI tools could help the baking industry.
The webinar explored how baking firms are using AI in 2025, how accessible it is to SMEs and how technology adoption is set to change in the future.
Bakeries face daily pressure: tight margins, changing demand, and the challenge of keeping quality high. Digital tools are now offering practical support and AI can help bakeries work smarter, not harder.
How is AI shaping the baking industry in 2025 and how will this change in the future?
“AI’s transforming bakeries by helping them predict demand, streamline production, and maintain consistent quality. Real-time data tracking means fewer surprises on the line - less downtime, less waste. Looking ahead, expect even more automation and insight-driven recipes, with AI systems suggesting ingredient tweaks or new product lines based on market trends and consumer feedback.”
Which bakeries are utilising AI and what types of tasks are they using it for?
“You’ll find forward-thinking artisanal bakeries and larger chains adopting AI alike. Many use it to forecast sales more accurately, plan inventory, and optimise baking times. Others deploy machine vision to spot imperfections on loaves coming down the belt. These tools free up skilled bakers to focus on creativity and taste, rather than constant troubleshooting.”
What are the benefits of using AI?
“The key benefits are efficiency gains as AI can help automate scheduling and real-time monitoring helps reduce energy use and downtime. Another benefit is quality control because machine learning has the ability to flag issues early, helping maintain a consistent standard. A third benefit is reduced waste because predictive analytics align production with genuine demand, saving ingredients and cutting costs.”
What challenges need to be overcome before it is more widely used?
“Cost and complexity can be barriers, particularly for smaller bakeries. It’s not just about buying the tech, but training staff to run and maintain AI systems. Reliable data is also crucial - AI is only as good as the information you feed it. Lastly, there’s a need for clarity on data protection and trust, especially if consumer data is involved.”
How is AI being used by other food & drink manufacturers? What can a bakery learn from this?
“You’ll see similar AI-driven improvements in breweries, dairies, and confectioners: using data to optimise fermentation, refine flavours, or reduce packaging waste. Bakeries can adopt those same principles - gather data systematically, analyse it thoroughly, and act decisively. Small steps, like using AI to monitor ovens or track ingredient levels, can lead to big wins in efficiency and product innovation.”
“At Made Smarter, we’re seeing how AI can spark a real competitive edge - so long as businesses invest in the right skills and support to unlock its potential.”
The Future Is Human + Digital
AI strengthens the craft. It reduces waste, improves forecasting, and frees time for skilled people to do what they do best.
With the right support, bakeries can start small, prove value, and scale with confidence.
If you’d like help exploring what AI could do in your bakery, Made Smarter is ready to support you.