Internship: Digital Marketing
About The Business: PC Renewed Ltd is a Coventry-based IT refurbishment and circular economy specialist, dedicated to extending the life of technology through the professional refurbishment, repair, and resale of computers, laptops, and IT equipment. The company helps organisations reduce electronic waste, lower their carbon footprint, and achieve sustainability goals while providing high-quality, cost-effective technology solutions. Through its commitment to environmental responsibility and digital inclusion, PC Renewed supports businesses, schools, and communities with reliable refurbished devices and expert technical services.
Overview: The Digital Marketing Intern will play a key role in supporting PC Renewed’s digital marketing activities, helping to strengthen brand awareness, increase customer engagement and generate new business opportunities. Working alongside management, the intern will assist in developing and implementing effective digital marketing strategies, identifying opportunities for growth and providing valuable insights to help expand the company’s reach within its target markets.
Desirable Skills: A keen interest in digital marketing, content creation and building customer engagement. Basic knowledge of search engine optimisation (SEO), website analytics and digital marketing performance metrics.
Job Description:
DUTIES AND RESPONSIBILITIES
- Monitor and assess the performance of existing digital marketing channels, including the company website, social media platforms and email campaigns.
- Analyse website performance and search engine optimisation (SEO), identifying areas for improvement to increase traffic and visibility.
- Research market trends, competitor strategies and emerging digital marketing opportunities within the refurbishing industry.
- Support the planning, creation and delivery of engaging content across social media, email marketing and the company website.
- Assist in reviewing and improving marketing automation tools and customer relationship management (CRM) processes where appropriate.
- Collaborate with management to explore new digital marketing initiatives aimed at increasing customer engagement and generating leads.
- Present findings and practical recommendations to help strengthen brand awareness, improve marketing performance and support business growth within target markets.
ESSENTIAL:
- A keen interest in digital marketing, content creation and building customer engagement.
- Strong written communication skills, with the ability to produce clear, engaging and professional content.
- Confidence in using digital platforms, including websites, social media channels and email marketing tools.
- Good research and analytical skills, with the ability to interpret information and suggest practical improvements.
- Strong organisational skills, with good attention to detail and the ability to manage multiple tasks effectively.
- Ability to work independently and collaboratively with management, sales and marketing teams.
DESIRABLE:
- Basic knowledge of search engine optimisation (SEO), website analytics and digital marketing performance metrics.
- Familiarity with customer relationship management (CRM) systems, marketing automation software or email marketing platforms.
- An understanding of e-commerce, online retail or business-to-business (B2B) marketing.
- Previous experience creating or managing content for social media, websites or email marketing campaigns.
- An interest in using AI tools to support market research, content creation and the development and delivery of digital marketing strategies.