Digital Marketing Strategy Intern

About The Business: Protectives Textiles Limited is a textile manufacturer specialising in canvas goods and related protective textile products, whether that’s covers for outdoor furniture in the garden, covers for speakers at festivals, or covers for equipment on oil rigs out at sea. The products we do are varied, and you’ll join a team who are problem solvers and always keen to take on a new project. The business operates the Protective Textiles, Kover-it and Scafclad brands and is preparing to introduce a new product line as a specialist product dealer from January 2027.

Overview: You will take ownership of a defined digital marketing project, developing a strategy and detailed six-month action plan to support sales and marketing across the company’s digital channels

Desirable Skills: • Relevant undergraduate or master’s-level study, or equivalent practical experience, in digital marketing, marketing, communications, business or a related discipline. • Working knowledge of digital marketing channels, website content and social media, including LinkedIn. • Confidence working with CRM data and email marketing platforms such as Mailchimp. • Ability to review information, identify target audiences and translate findings into a structured marketing plan. • Ability to learn quickly and use initiative to identify and resolve problems. • Ability to establish and maintain good working relationships and work effectively with colleagues. • Strong time management skills, with the ability to prioritise work and take ownership of deadlines. • Strong interpersonal and both written and verbal communication skills Preferred skills • Experience of developing customer profiles, content plans or digital campaigns. • Experience of reviewing or segmenting CRM databases. • An interest in manufacturing, textiles or business-to-business marketing. • Familiarity with campaign measurement and reporting.

Job Description:

You will take ownership of a defined digital marketing project, developing a strategy and detailed six-month action plan to support sales and marketing across the company’s digital channels.

The work will review the existing online presence, target audiences, lead-generation routes and content needs across the Protective Textiles, Kover-it, Scafclad and mew product areas. It is a fantastic opportunity to take charge of a marketing strategy and add real value to a business.

• Review existing marketing channels, activities, website content and wider digital presence. 
• Assess the company website, LinkedIn accounts, CRM, Mailchimp and other digital infrastructure. 
• Create an ideal customer profile for Protective Textiles, Kover-it, Scafclad and Markilux. 
• Review, clean and segment existing CRM databases. 
• Identify suitable digital channels and recommend the frequency of outreach for each brand. 
• Develop content themes, campaign priorities and lead-generation routes. 
• Define a practical measurement approach for brand visibility, customer engagement and sales enquiries.
• Plan and deliver one month of activity across the agreed channels. 

Produce a detailed six-month programme of future marketing activity and an implementation timetable.’’